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Preparing/Planning to Sell Your Business

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The 3 Fixes That Made this Service Business Sellable

On paper, MotiveBase looked like a sellable business. It served blue-chip customers like McDonald’s, Target, and General Mills. It generated millions in revenue. Margins were strong. Yet when founder Ujwal Arkalgud first tested the market, acquirers hesitated.

Not because the business wasn’t attractive. But because it was too dependent on the people who built it.

Acquirers don’t just buy performance. They buy continuity.

Instead of pushing forward with a compromised deal, Ujwal and his co-fou…

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